From Idea to Business in 7 Simple Steps
So, you have an idea for a business. Now what? Before you jump all-in and quit your day job, make sure you know what awaits you on the road to business success. Because, let me tell you, going from idea
How to Create a Landing Page That Converts
A well-built landing page will help you boost your conversion rate. But landing pages are not miracle workers. If you don’t have a good website to back it up, no number of perfect landing pages will lift you out of
8 Common Website Redesign Pitfalls to Avoid
If you’re going to redesign your website, do it right! Don’t just give it a new coat of paint to cover up the structural damage. Be willing to invest in things like mobile or mobile-friendly, improved page-loading speed, SEO, user
Shopping for a Good Developer: 10 Things to Consider
Choosing the right developer or web development company to build a business website usually conjures up a migraine. Many entrepreneurs think that the right choice of developer is something akin to magic, a combination of top research skills, social media
What Makes a Good Website? 5 Core Principles
Hate to break it to you, but NO, your logo and your web design are not the most important elements that make your website a “good” website. That’s not to say that they don’t matter at all, but they pale
How to Write Product Descriptions That Sell
Online sales, although much more time-efficient and practical, have the disadvantage of not giving shoppers that tactile, “real” experience that brick-and-mortar stores do. Customers have to imagine how what you're selling could fit in their lives based on the visual
What Is High Quality Web Content and How Do You Get It?
Gone are the days when you could easily “trick” Google into ranking your website among the first ten search results for a term specific to your activity. It used to be all about meta this and that. Today, the search