Consumer behavior is changing in 2020. Can your business keep up?
People are buying more things online. It’s official. HubSpot research into how the COVID-19 pandemic has affected consumer behavior in the second quarter of 2020 reveals a 20% increase in global site traffic since March. That changes things for brick-and-mortar
5 Ways Small Businesses Can Cut Costs and Save Money
Everyone is telling you not to overspend. “Save your money for the important stuff” they say. OK, sure… but what is the important stuff? Is it advertising? A beautiful website? Employee satisfaction? What? The more you ask around the more answers you get,
7 Reasons to Use Video in Your Marketing
People are inherently lazy. That’s what a scrooge would say when describing the target consumer of all businesses out there. Thanks to widely available internet and mobile devices, most people, when confronted with a choice of either reading about a product or watching
How SaaS Can Help Your Business Grow: 4 Key Benefits
Are you thinking of integrating some form of SaaS (Software as a Service) in your workflow? We’ve identified 4 key benefits of using SaaS for business. These are the most obvious ways in which on-demand software can help you work
From Idea to Business in 7 Simple Steps
So, you have an idea for a business. Now what? Before you jump all-in and quit your day job, make sure you know what awaits you on the road to business success. Because, let me tell you, going from idea